Richard Singleton, Managing Director of whY-us?

Richard Singleton why-us

Richards expertise in sales, marketing, personal and business coaching and mentoring, stems from more than 20 years’ experience in the private, public and social enterprise sectors.

Richard gets the best out of people, empowers logical and lateral thinking and supports individuals and teams to develop skills, goals and strategic plans.

Richards’ successfully negotiated with both major national and international businesses including Tesco, Le’Clerc, Amazon, ASDA, QVC, Makro (+many more) and managed and delivered business support endorsed through public funded ERDF, NWDA, MAS and Local Council business support programmes.

More about Richard:

  • A registered and approved Growth Coach for GrowthAccelerator, Business Growth Programme and Propel2Grow, helping ambitious businesses achieve rapid and sustainable growth by providing tailored, expert advice. (Click for Growth Coach information)
  • CRM and Website Content Strategy specialist and Workshop presenter for the ERDF funded Superfast Lancashire business support programme.
  • Business Mentor on the Boost Lancashire business support programmes.
  • Workshop presenter on the Boost Lancashire business support programmes.
  • Group Director of SHOUT Network (East Lancashire, Ribble Valley, North Manchester, Yorkshire) business networking group
  • Web designer and digital strategy planning
  • CRM (Customer Relationship Management) and data management design, plan and roll-out.

More about Richard Singleton

“In 2010 it was time to change…”

Richard explains “In 2010, I decided it was time to create whY-us? to provide SME’s accessible business support.”

“I had just completed a 9 months secondment by an Acquisition Management Company, tasked with the management of over 300 redundancies, closing down a head office and moving over £6m worth of stock through administrators, creditors and impact sale promotions to a new Head Office up north”.

“As a result of my experiences to that point, I realised I had to support business owners, their management teams, employees and business strategies as a whole. These are the SME organisations that offer so much to our local communities, local trade and of course, the ones the government are relying on to save the economy from it’s state of austerity (2007-2013). I could see businesses need an independent support mechanism to stimulate fresh ideas, provide motivation and share tips and tricks in order to ensure businesses grow and not stagnate, entrenched on monotony”.

RSPresenter“Finding my business Mojo!”…

So I studied and qualifed as a Business Mentor and Coach in Executive Leadership and Management and combining this with 15 years of practical, hands on experience in Sales Marketing and Management, I launched ‘whY-us? Sales Marketing Management Solutions Ltd.’ to help YOU show your customers your whY-us? factor and why they should choose you!

You don’t know what you don’t know, so I will always continue learning for the benefit of my clients and to pass on my expertise. Right now I’m studying a CIM Diploma in Digital Marketing.

If you want to learn more about Sales, Marketing, CRM, Social Media, Website content and Business Strategy – talk to me.

If you need more support in other areas (e.g. financial planning, exit strategies), take a look at whY-us? specialist Clive Thompson and we will incorporate a full support programme for your busienss.



More about whY-us? – “Our Focus is Your Focus”…

whY-us? works with you to develop your Sales, Marketing and Management strategy decisions. We understand where the gaps are and if Richard or Clive feel it’s beneficial to bring in another specialism in a particular area, they will secure a whY-us? approved provider to get involved.

Managing our own Business Network group (SHOUT Blackburn and SHOUT Burnley, part of the SHOUT Network group) and collaborating with strategic providers, whY-us? can be sure to support you with an experienced, qualified and proven team.

“Honesty and Commitment”…

Richard and Clive deliver honesty and commitment. There is always scope to learn, so you can be sure whY-us? use every experience as a tool to develop our own skills, so that you can benefit from tried and tested strategies.

Register now to keep up to date with the latest News, Tips and Tricks from whY-us?, you’ll find it very beneficial to you and your business.

View Richard Singleton's profile on LinkedIn

Richards currently working his next personal project, completing his latest Diploma. You can find out more about Richard and see recommendations of his work on LinkedIn by visiting

Alternatively, give us a call and see how my experience will benefit you and grow your company.

GreenPhoneSMALLContact us to see how we can support and develop your business